Organic social is my bread & butter and I have spent over a decade behind the feeds of globally recognizable brands.

I launched the community management program and rebuilt the Instagram channel strategy at Fidelity Investments.‍ ‍I ran Brown University social media through COVID, growing audiences by over 60%. I oversaw the early adoption of influencer marketing at CVS Pharmacy.

I write a newsletter called Caption This about clothing and fashion.

I share travel and style content on TikTok.

You can see what I’m shopping for on ShopMy or LTK.

If you’d like to get in touch, you can say hello at cassidyaswift@gmail.com